Talent Agency Workflow Digitization
A commercial talent casting agency specializing in celebrity athletes and beauty talent operated through manual, fragmented workflows for booking and document collection. Delivered a redesigned website concept and workflow automation framework for booking and agent communication.
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Replace manual, fragmented booking and document workflows at a celebrity-talent casting agency without losing the high-touch relationships agents own.
Mapped the live workflow for three personas — agent, talent, client — and designed an automation layer that absorbs the repetitive document chase while leaving the relationship steps in the agent's hands.
Redesigned website concept, multi-persona workflow framework, and an automation roadmap for booking and document collection delivered to the agency.